Wednesday, December 14, 2011

Giving the Gift of Health This Holiday

Uploaded by TheBalancingAct on Dec 14, 2011

Denise Austin shares some great ideas to help you give the "gift of health" to a loved one this holiday season! From personal promises that mean the world... to the latest technology, these presents are priceless!

http://www.youtube.com/watch?v=qEPuup-s1p8

Tuesday, December 13, 2011

Thursday, November 17, 2011

Sunday, November 13, 2011

Zelo Water: The power of vitamin C for your health AND your good looks!

Uploaded by TheBalancingAct on Nov 11, 2011

Denise Austin discusses the power of vitamin C for your health AND your good looks!

http://www.youtube.com/watch?v=dsNpfHmy-JI

Zelo Water: Staying hydrated for your health & your appearance

Uploaded by TheBalancingAct on Nov 10, 2011

How much water do you really need? Denise Austin discusses the importance of staying hydrated for your health and your appearance!

http://www.youtube.com/watch?v=mYpPSlMH8ZI

Friday, November 11, 2011

National Diabetes Month--The Importance of Walking

Uploaded by TheBalancingAct on Nov 9, 2011

Walking is a great form of exercise for those with diabetes, and for those who want to help prevent it! Denise Austin helps you get started on the road to health and wellness with walking tips and tools.

http://www.youtube.com/watch?v=qJt6VMtFZig

Monday, November 7, 2011

Daily Dose of Denise - Banish the Belly!



Uploaded by TheBalancingAct on Mar 11, 2011

On today's Daily Dose of Denise she meets up with our host Beth (Troutman) to demonstrate exercises that tone and flatten your belly.

http://www.youtube.com/watch?v=-SUbIti-9xc

Saturday, November 5, 2011

Idaho Potato Commission marks 75 years


Marketing Profiles

11/04/2011 10:45:41 AM
Ashley Bentley


Although the theme might imply it, actor Tom Hanks isn’t scheduled to be part of the festivities.

“Big,” the title of one of Hanks’ most popular films, is also the theme of the Idaho Potato Commission’s 75th anniversary celebration, and the Eagle-based commission is taking it seriously. The group has plans for the world’s biggest potato, a new college bowl game and a national TV campaign.

Denise Austin, U.S. fitness celebrity and spokeswoman for the commission, stars in a new commercial set in an eastern Idaho potato field. The fodder for the commercial is the recent American Heart Association certification of Idaho potatoes as heart healthy.

“To qualify, Idaho potatoes meet the requirements for saturated fat and cholesterol content, which is zero for both,” said Frank Muir, president and chief executive officer of the commission. “This reinforces our strong nutrition message.”

The American Heart Association’s health check also will be available to Idaho shippers for their bagged potatoes. Wal-Mart is already on board, working with an Idaho shipper to start receiving the heart association-checked bags, Muir said.

This is the fifth year for a national TV ad for the commission, but this year commercials will air on network TV in key markets — an expansion from the spot markets of the last four years’ campaigns.

The commission also has continued its partnership with Boise State University football this year and added a relationship with the University of Idaho’s football program. There will be Idaho potato signs in both stadiums, as well as media tie-ins like last year’s YouTube videos of Boise State football players carrying sacks of Idaho potatoes during workouts.

The commission is also the title sponsor of a new bowl game, the Famous Idaho Potato Bowl. The game will be played Dec. 17 at the Boise State stadium, and will match up the top team in the Western Athletic Conference and the Mid-American Conference. The commission has signed on to sponsor and name the bowl, formerly known as the Humanitarian Bowl, for six years.

Muir said the bowl game is important for the commission because many of the teams in these conferences are in key markets for Idaho potatoes, including Ohio and New York.

The bowl game also will serve as the kick off for the commission’s 75th Anniversary Famous Idaho Potato Tour. Muir said the organization is recreating an iconic Idaho postcard that features a giant potato on the back of a truck with the tagline, “We grow them big here in Idaho.”

“We’re bringing the postcard to life,” Muir said. “We’re building the world’s largest potato, and we’re going to wheel it across the country.”

The display will feature a quick-response code that sends consumers to a website with the tour’s scheduled locations, so they can virtually or literally follow it across the country. The commission has also set a goal to raise awareness for Meals on Wheels, a service that distributes meals to those who can’t get out for food.

Muir said the commission plans to promote the tour on Facebook, Twitter and YouTube. Although it kicks off in December, most of the tour is scheduled for the spring.

On Nov. 12, the commission also is sponsoring the Boise State/Texas Christian University football game set to air in ESPN. To hype the game and Idaho potatoes, the commission plans to participate in national radio and TV advertising, as well as distribute “spud hats” at the game.

http://www.thepacker.com/fruit-vegetable-news/marketing-profiles/Idaho-Potato-Commission-marks-75-years-133239763.html

Wednesday, November 2, 2011

Video: Thousands Walk for Good Cause



Palos Verdes residents, and others across the South Bay, raise more than $521,000 for local schools and special needs children at the annual Skechers Pier-to-Pier Friendship Walk.

(Updated Tuesday, January 17, 2012)
video

Video: Skechers Pier-to-Pier Friendship Walk

The third annual Friendship Walk raises money for education and special needs—locals take part in the fun.

About 7,200 people laced up their shoes Sunday for the third annual Skechers Pier-to-Pier Friendship Walk. Participants walked from Manhattan Beach Pier to Hermosa Beach Pier and back to raise funds for local education foundations and the Friendship Circle, an organization for special needs children.

"We're making a difference, and it's really the support of the community coming out for a wonderful cause," Skechers President Michael Greenberg said.

In an email to students, staff and parents of Palos Verdes Peninsula High School, Principal Mitzi Cress said, "Yes, I’m sore, but the walk was great fun. It was a wonderful morning of camaraderie, celebration, sunshine and fundraising. What a delightful surprise to see our band and pep squad cheering us on at the halfway point. Peninsula High was well-represented, far surpassing our school’s goal for participation."

Bands and cheer squads from Mira Costa and Palos Verdes high schools energized the crowd. Celebrity ambassadors Brooke Burke, Denise Austin and Tommy Lasorda were also on hand lending support.

http://palosverdes.patch.com/articles/video-thousands-walk-for-good-cause

SKECHERS Pier to Pier Friendship Walk Breaks Records in Its Third Year


October 31, 2011 09:17 PM Eastern Daylight Time

Star-Studded Event Raises More than $520,000 for Education Foundations and Children with Special Needs

MANHATTAN BEACH, Calif.--(BUSINESS WIRE)--The SKECHERS Foundation today announced that more than $520,000 was raised for children with special needs and education through yesterday’s SKECHERS Pier to Pier Friendship Walk. The 20ll donations were significantly higher than last year’s Pier to Pier Walk’s total of $380,000 thanks to the record number of walkers, more than 7,000 people, and the many donations by local and national businesses, including presenting sponsor Kids Foot Locker.
“I believe that it is our obligation as parents and business leaders to provide assistance to wonderful organizations like The Friendship Circle, which touches the hearts of so many, and to help schools during these tough times.”
“Three years ago we had 2,200 people come out, and last year we had 3,800 walkers. I got an email at 1 a.m. this morning from a team leader saying that we were at 7,200 walkers. This is our biggest turnout yet,” Michael Greenberg, president of SKECHERS, told the crowd at the SKECHERS Pier to Pier Walk on Sunday. “But I want each one of you to tell a friend about this so next year, we can raise more money for children with special needs and our kids’ education.”

Greenberg later added: “I believe that it is our obligation as parents and business leaders to provide assistance to wonderful organizations like The Friendship Circle, which touches the hearts of so many, and to help schools during these tough times.”

Sunday’s event, which was a 3.4 mile walk from Manhattan Beach to Hermosa Beach and back, was hosted by fitness expert and SKECHERS ambassador Denise Austin, who rallied the crowd before the walk. Dancing with the Stars host and SKECHERS spokesperson Brooke Burke Charvet and legendary Hall of Fame baseball manager Tommy Lasorda also spoke to the crowd about the importance of education and fitness.

“I have four kids and as a mom, education is a high priority on my list,” Brooke Burke Charvet told the crowd. When I think about what’s happening (within the education system) and how all of you are giving back, through your efforts and your contributions and donations, and to come out here today, and walk and gather and spend time with the family and friends, it’s really incredible. You should all be proud of yourselves today for making such a difference.”

“This is a great country we live in,” Tommy Lasorda said from the Pier to Pier Walk stage. “We’re always able to help somebody in need and what you’re doing here today is helping. You ought to be congratulated for what you’ve done here, you should be proud, you should walk prouder this year then you did last year. Just remember one thing, to paraphrase the words of the great general Douglas MacArthur: ‘We shall return.’ I hope we get more people involved next year.”

In addition to presenter Kids Foot Locker, sponsors of the 2011 SKECHERS Pier to Pier Friendship Walk include Wells Fargo, Body Glove, Merrill Lynch, Chevron, Ross Stores, Marriott, Premier Displays & Exhibits, Marshalls, United Legwear, Waste Management, Equinox, Shape Magazine, Star Magazine, Union Bank, AT&T, Team One and Nestle, among others.

The Friendship Circle, a non-profit organization that assists children with special needs and their families through one-on-one peer mentoring and social recreational programming (www.gotfriends.com).

For more information about the SKECHERS Pier to Pier Friendship Walk, please visit www.skechersfriendshipwalk.com.

ABOUT SKECHERS Foundation

The SKECHERS Foundation was established to provide families around the world with the necessities and skills to succeed in life. In addition to producing the SKECHERS Pier to Pier Friendship Walk, the SKECHERS Foundation funds tax-exempt, 501(c)(3) nonprofit organizations that provide education and job training, shoes, clothing, fitness and nutrition guidance to communities in need.

ABOUT SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, and over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. For more information, please visit www.skechers.com, and follow us on Facebook (www.facebook.com/SKECHERS) and Twitter (twitter.com/#!/SKECHERSUSA).

This announcement may contain forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or simply state future results, performance or achievements, and can be identified by the use of forward looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the ongoing global economic slowdown and market instability; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in SKECHERS’ Form 10-K for the year ended December 31, 2010 and its Form 10-Q for the quarter ended June 30, 2011. The risks included here are not exhaustive. SKECHERS operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the Company assess the impact of all such risk factors on its respective business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50051265&lang=en

SKECHERS Pier to Pier Friendship Walk host Denise Austin introduces special guest Brooke Burke Charvet at the opening ceremonies. (Photo: Business Wire)
http://www.businesswire.com/multimedia/home/20111031006617/en/2464429/SKECHERS-Pier-Pier-Friendship-Walk-Breaks-Records

More than 7,200 walkers participated in the 2011 SKECHERS Pier to Pier Friendship Walk. (Photo: Business Wire)
http://www.businesswire.com/multimedia/home/20111031006617/en/2464428/SKECHERS-Pier-Pier-Friendship-Walk-Breaks-Records

Friendship Circle members join SKECHERS president Michael Greenberg on stage during the opening ceremonies for the walk. (Photo: Business Wire)
http://www.businesswire.com/multimedia/home/20111031006617/en/2464430/SKECHERS-Pier-Pier-Friendship-Walk-Breaks-Records

http://www.businesswire.com/multimedia/home/20111031006617/en/2464431/SKECHERS-Pier-Pier-Friendship-Walk-Breaks-Records

Contacts

SKECHERS USA, Inc.
Jennifer Clay, 310-937-1326

http://www.businesswire.com/news/home/20111031006617/en/SKECHERS-Pier-Pier-Friendship-Walk-Breaks-Records


This press release also appeared on MarketWatch and TheStreet under the headline "Friendship Circle Members Join SKECHERS President Michael Greenberg On Stage During The Opening Ceremonies For The Walk.,".

Monday, October 31, 2011

Team Lucas @ Skechers Pier to Pier Friendship Walk

Uploaded by TheTeamLucas on Oct 31, 2011

Team Lucas participated in the Skechers Pier to Pier Friendship Walk. Sunday, October 30, 2011 in Manhattan Beach, California.

http://www.youtube.com/watch?v=3J0sSdTrTKY

From Halloween's Roots to Pumpkin Races and Fundraising



Halloween means fun for kids and adults. Here, we look at its history and some of what this time of year brings to downtown Manhattan Beach.

Supporting a good cause From left, Michael Greenberg, Skechers president, Denise Austin, fitness expert and event host, Brooke Burke Charvet, Dancing with the Stars co-host, and Tommy Lasorda, legendary Hall of Fame baseball manager at the Skechers Pier to Pier Friendship Walk on October 30, 2011. Credit Roland Villapando (courtesy of Skechers)

Our black and orange "holiday," for kids in costume out trick or treating, used to be a time of reverence of ancestors and fear of evil spirits.

Now witches and goblins, ghosts and ghouls, Superman, Batman and Spiderman, and old favorites such as Snow Whites and ballerinas come trekking down the street, wide-eyed, with bags in hand for candy. And here in Manhattan Beach, they also get their pumpkins ready to roll, and in the spirit of giving, join in the Friendship Walk to benefit their friends with special needs.

T’wasn’t always so. The origins of Halloween seem to be an amalgamation of the early cultures from Britain’s Celts to Mexico’s Aztecs. For all early celebrations, there is a connection to harvests and the end of the growing season, along with the coming of winter and its uncertainties and foreboding darkness.

It may have begun with the Celtic’s Festival of Samhaim where places were set at the table for deceased relatives. These superstitious people are said to have worn masks to hide from evil spirits, precursor to costumes, and set out food to appease the ghosts.

Ancient Gauls were said to wear costumes to placate evil spirits, while black cats were believed to actually be witches hiding from detection.

The Day of the Dead or Dia de Los Muertos is a day in Mexico where deceased relatives are honored, a custom dating from the Aztecs.

Trick or treating is said to have originated when the poor of medieval England who begged for food were given soul cakes on All Souls Day in return for their promise to pray for the donor’s dead relatives. Later the English and Irish brought the traditions of costumes and trick or treating to America.

In 1835, Pope Gregory moved All Souls Day from May to October. All Hollows, later known as Halloween, is the Eve of All Souls Day, followed by All Saints Day, a three-day event in the Church, October 31, November 1 and 2. The tradition of skulls and skeletons made of sugar reflected both death and re-birth.

Jack O’lanterns  were made in Europe from turnips and squash. Later in America pumpkins were more plentiful and larger for carving. The head, being the most powerful part of the body, holds the spirit and frightens off evil spirits.

Like everything in America, more and bigger is better. Just look at our stores, floor to ceiling plastic renditions of everything traditional. After Christmas, Halloween is the largest commercial "holiday." Six billion dollars are spent, with $2 billion on candy. Little children will tell you Halloween is their favorite "holiday."

In Manhattan Beach, Carl Rogers began the Pumpkin Race 21 years ago as a simple neighborhood event on his block. Over the years, the downtown business associations initiated safe trick or treating along Manhattan Avenue.

Since then, the City of Manhattan Beach, Skechers and generous sponsors and service organizations have created a downtown Manhattan Beach celebration known far and wide as a unique and enviable joyful community event, typically held the weekend before Halloween.

This year, the Skechers Pier to Pier Friendship Walk began at 8 a.m. Sunday, followed by the World Famous Pumpkin Race from 12 to 6:30 p.m.

As of late yesterday, Walk officials reported that they had more than 7,200 participants and raised $520,000, with more donations yet to be counted and still coming in.

http://manhattanbeach.patch.com/articles/the-roots-of-halloween

Skechers Pier-to-Pier Walk to raise funds for schools



By Rob Kuznia Staff Writer
Posted: 10/28/2011 06:53:04 PM PDT
Updated: 10/28/2011 06:53:11 PM PDT



At a time when schools are starving for cash, the third-annual Skechers Pier-to-Pier Walk that raises money for schools is bigger than ever.

Sunday's event is expected to draw 5,000 participants and raise $500,000, an increase over last year by 1,000 walkers and $120,000. On hand this year will be a few celebrity enthusiasts - namely former Dodgers manager Tommy Lasorda, fitness guru Denise Austin and "Dancing with the Stars" host Brooke Burke.

The event starts with an 8 a.m. check-in, followed by opening ceremonies at 9 a.m. The 3.4-mile walk, which goes from the Manhattan Beach Pier to the Hermosa Beach Pier and back, will begin at 10 a.m.

It will be followed by the 21st annual World Famous Pumpkin Races at Manhattan Beach Pier.

- Rob Kuznia

http://www.dailybreeze.com/news/ci_19218760

About Town: Manhattan Beach, October 27


October 27th, 2011 | 11:34 am by Alene Tchekmedyian in Manhattan Beach

Sketchers Friendship Walk

Interested in walking 3.4 miles on Sunday, Oct. 30 in the Skechers Pier to Pier Friendship Walk for children with special needs and local schools? Proceeds go to the Friendship Circle and the education foundations of Manhattan Beach, Hermosa Beach, Redondo Beach, Palos Verdes, El Segundo and Torrance. An expected 5,000 people will attend. To register, visit www.skechersfriendshipwalk.com. Denise Austin, Tommy Lasorda and Brooke Burke will appear as the celebrity guests. 9 a.m. at the Manhattan Beach pier. Registration costs $25 online and $30 on the day of the event. After the event, Manhattan Beach will hold its annual pumpkin races on Ocean and Manhattan Beach Boulevard.

Got drugs?

Manhattan Beach Police Department is taking unwanted or expired prescription drugs for safe disposal. Oct. 29, 10 a.m. – 2 p.m. at 420 15th Street. The service is free and anonymous.

Women’s organization to host beer and tequila tasting

Soroptomist International of Manhattan Beach is hosting a beer and tequila tasting to benefit the Turkish Women’s Initiative and a rainwater collecting project in Rwanda. Nov. 5, 5:30 p.m. at 2515 Valley Drive in Hermosa Beach.

Program raises money for at-risk youth

Let’s Give Them A Shot, a South Bay organization that provides sports programs for at-risk youth, raised $20,000 at its poker tournament fundraiser last moth. Larry Kleinberg won first place in the tournament, Sam Spector second and Chris Alexander third.

Mayor’s walking Moai

Mayor Nick Tell will walk on The Strand near the Manhattan Beach pier discussing city issues with residents on Tuesday, Nov. 1. The group meets at Peet’s Coffee on Manhattan Beach Boulevard at 9 a.m. every first and third Tuesday of the month.

http://www.easyreadernews.com/36716/about-town-54/

Friday, October 28, 2011

Daily Dose Denise Austin & Zelo Water:Niacin Benefits

Uploaded by TheBalancingAct on Oct 27, 2011

Denise Austin discusses the importance of Niacin, also known as B3, and its importance to a healthy lifestyle!

http://www.youtube.com/watch?v=14S2L5W7Wxo

Thursday, October 27, 2011

SKECHERS teams up with Foot Locker to help local kids

Lindsey Rowe, LA Charity Examiner
October 25, 2011
SKECHERS is teaming up with Kids Foot Locker to kick off the third annual SKECHERS Pier to Pier Friendship Walk to raise funds for children with special needs and education on October 30, 2011. The star-studded lineup for this year’s festivities include fitness expert Denise Austin as host, and guest speakers Dancing with the Stars host Brooke Burke and legendary Hall of Fame baseball manager Tommy Lasorda.

This year, the SKECHERS Foundation is expecting more than 5,000 people in attendance and anticipating raising more than $500,000 – thanks to the efforts of sponsors, including the presenting sponsor Kids Foot Locker, friends in the community, and many other local and national businesses. “We are proud of the amount we have raised this year and the past two years,” began Michael Greenberg, president of SKECHERS. “But when you think about all the children in need, it just isn’t enough. Working together, we will be able to give more and more children the chance to discover their strengths and passions, build caring relationships, and ultimately succeed. We are committed to supporting children with special needs and education.  I believe that it is our obligation as parents, business leaders and residents of these amazing South Bay communities to help our schools during these tough times – and to provide assistance to wonderful organizations like The Friendship Circle, which touches the hearts of so many".

All of the celebrities share a long history with SKECHERS: both Brooke Burke and Denise Austin have supported the Company’s fitness collections as celebrity endorsees in print and on television, and Tommy Lasorda has been a loyal friend of the brand, joined the Pier to Pier Walk’s Board of Directors and attended the event every year.

“The SKECHERS Pier to Pier Friendship Walk is one of the greatest projects I have ever been involved with,” stated Tommy Lasorda. “I hope we get more people involved because there is not much more rewarding than doing something for the community. We need more people.”

Traveling from the Manhattan Beach Pier to Hermosa Beach Pier and back, the 3.4-mile Pier to Pier Walk includes performances from local schools and activities for the entire family. Produced by the SKECHERS Foundation, The SKECHERS Pier to Pier Friendship Walk directly benefits the education foundations of Manhattan Beach, Hermosa Beach,Redondo Beach, El Segundo, Palos Verdes, and Torrance, as well as The Friendship Circle, a non-profit organization that assists children with special needs and their families through one-on-one peer mentoring and social recreational programming (www.gotfriends.com).

For more information about the SKECHERS Pier to Pier Friendship Walk, please visit www.skechersfriendshipwalk.com.

ABOUT SKECHERS Foundation

The SKECHERS Foundation was established to provide families around the world with the necessities and skills to succeed in life. In addition to organizing the SKECHERS Pier to Pier Friendship Walk, the SKECHERS Foundation funds tax-exempt, 501(c)(3) nonprofit organizations that provide education and job training, shoes, clothing, fitness and nutrition guidance to communities in need.

http://www.examiner.com/charity-in-los-angeles/skechers-teams-up-with-foot-locker-to-help-local-kids

Monday, October 24, 2011

SKECHERS Announces Third Annual SKECHERS Pier to Pier Friendship Walk Presented by Kids Foot Locker


October 20, 2011 04:33 PM Eastern Daylight Time

Star-Studded Event to Feature Denise Austin, Brooke Burke and Tommy Lasorda for Education Foundations and Children with Special Needs

MANHATTAN BEACH, Calif.--(BUSINESS WIRE)--SKECHERS USA, Inc. (NYSE:SKX), a global leader in footwear, today announced that it is teaming up with Kids Foot Locker to kick off the third annual SKECHERS Pier to Pier Friendship Walk to raise funds for children with special needs and education on October 30, 2011. The star-studded lineup for this year’s festivities include fitness expert Denise Austin as host, and guest speakers Dancing with the Stars host Brooke Burke and legendary Hall of Fame baseball manager Tommy Lasorda.
“The SKECHERS Pier to Pier Friendship Walk is one of the greatest projects I have ever been involved with”
This year, the SKECHERS Foundation is expecting more than 5,000 people in attendance and anticipating raising more than $500,000 – thanks to the efforts of our generous sponsors, including the presenting sponsor Kids Foot Locker, our friends in the community, and many other local and national businesses. “We are proud of the amount we have raised this year and the past two years,” began Michael Greenberg, president of SKECHERS. “But when you think about all the children in need, it just isn’t enough. Working together, we will be able to give more and more children the chance to discover their strengths and passions, build caring relationships, and ultimately succeed.”

Greenberg continued: “We are committed to supporting children with special needs and education. I believe that it is our obligation as parents, business leaders and residents of these amazing South Bay communities to help our schools during these tough times – and to provide assistance to wonderful organizations like The Friendship Circle, which touches the hearts of so many. To have such incredible icons like Denise, Brooke and Tommy as our ambassadors is huge for the walk – as parents, they’ve taken a personal interest in this cause, and we’re deeply honored to have their support as they will bring attention to the plight of our schools as well as create more awareness of The Friendship Circle.”

All of the celebrities share a long history with SKECHERS: both Brooke Burke and Denise Austin have supported the Company’s fitness collections as celebrity endorsees in print and on television, and Tommy Lasorda has been a loyal friend of the brand, joined the Pier to Pier Walk’s Board of Directors and attended the event every year.

“The SKECHERS Pier to Pier Friendship Walk is one of the greatest projects I have ever been involved with,” stated Tommy Lasorda. “I hope we get more people involved because there is not much more rewarding than doing something for the community. We need more people.”

“My hope is that over time, others across the country can also develop walks like ours,” added Greenberg. “That we can take this idea to hometowns where the schools and programs for children with special needs have been most compromised.”

Traveling from the Manhattan Beach Pier to Hermosa Beach Pier and back, the 3.4-mile Pier to Pier Walk includes performances from local schools and activities for the entire family:

8:00am
   
Check-in and registration
Sponsor exhibitions and Fun Zone activities
9:00am
Opening Ceremonies
The SKECHERS Pier to Pier Friendship Walk
10:00am
Walk begins

The Pier to Pier Walk will also be followed by the 21st annual World Famous Pumpkin Races at Manhattan Beach Pier.

Produced by the SKECHERS Foundation, The SKECHERS Pier to Pier Friendship Walk directly benefits the education foundations of Manhattan Beach, Hermosa Beach, Redondo Beach, El Segundo, Palos Verdes, and Torrance, as well as The Friendship Circle, a non-profit organization that assists children with special needs and their families through one-on-one peer mentoring and social recreational programming (http://www.gotfriends.com/).

Individuals, families, team leaders and team members can register online at http://www.skechersfriendshipwalk.com/ or by mail for $25. Registration at the Manhattan Beach Pier on the morning of the event is $30. Registered participants will receive a commemorative SKECHERS Pier to Pier Friendship Walk T-shirt and complimentary water and drinks along the walk route. For those who cannot participate, donations will also be accepted until the day of the walk; event sponsors and volunteers are also welcome to participate.

In addition to presenter Kids Foot Locker, sponsors of the 2011 SKECHERS Pier to Pier Friendship Walk include Wells Fargo, Body Glove, Merrill Lynch, Chevron, Ross Stores, Marriott, Premier Displays & Exhibits, Marshalls, United Legwear, Waste Management, Equinox, Shape Magazine, Star Magazine, Union Bank, AT&T and Nestle, among others.

For more information about the SKECHERS Pier to Pier Friendship Walk, please visit http://www.skechersfriendshipwalk.com/.

ABOUT SKECHERS Foundation
The SKECHERS Foundation was established to provide families around the world with the necessities and skills to succeed in life. In addition to organizing the SKECHERS Pier to Pier Friendship Walk, the SKECHERS Foundation funds tax-exempt, 501(c)(3) nonprofit organizations that provide education and job training, shoes, clothing, fitness and nutrition guidance to communities in need.

ABOUT SKECHERS USA, Inc.
SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of footwear for men, women and children under the SKECHERS name, as well as under several uniquely branded names. SKECHERS footwear is available in the United States via department and specialty stores, Company-owned SKECHERS retail stores and its e-commerce website, and over 100 countries and territories through the Company’s global network of distributors and subsidiaries in Canada, Brazil, Chile, and across Europe, as well as through joint ventures in Asia. For more information, please visit http://www.skechers.com/, and follow us on Facebook (http://www.facebook.com/SKECHERS) and Twitter (http://twitter.com/#!/SKECHERSUSA).

This announcement may contain forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or simply state future results, performance or achievements, and can be identified by the use of forward looking language such as "believe," "anticipate," "expect," "estimate," "intend," "plan," "project," "will be," "will continue," "will result," "could," "may," "might," or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international, national and local general economic, political and market conditions including the ongoing global economic slowdown and market instability; entry into the highly competitive performance footwear market; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers, decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in SKECHERS’ Form 10-K for the year ended December 31, 2010 and its Form 10-Q for the quarter ended June 30, 2011. The risks included here are not exhaustive. SKECHERS operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the Company assess the impact of all such risk factors on its respective business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50038126&lang=en

SKECHERS president Michael Greenberg and legendary Hall of Fame baseball manger Tommy Lasorda at the 2010 SKECHERS Pier to Pier Friendship walk. (Photo: Business Wire)
http://www.businesswire.com/multimedia/home/20111020006902/en/2455254/SKECHERS-Announces-Annual-SKECHERS-Pier-Pier-Friendship

Contacts

SKECHERS USA, Inc.
Jennifer Clay, 310-937-1326

http://www.businesswire.com/news/home/20111020006902/en/SKECHERS-Announces-Annual-SKECHERS-Pier-Pier-Friendship


This press release also appeared on MarketWatch.

Thursday, October 20, 2011

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